KFA designs media strategies that reflect the highly unique DNA of dozens of resort brands – from luxury to family… multi-million to mom-and-pop. Offering the ability to track traditional media schedules against web traffic, we can improve targeting and enhance conversions.
Helping destinations navigate the rapidly changing waters of the industry is what we do best. Knowing the right media mix, leveraging precise target markets and using immediate media channels when weather, economic or travel crisis challenges arise, spells a nimble approach that promises a strong strategic partnership.
Starting with a core understanding of everything from ACV and Nielsen panels, to analysis of distribution databases, our vast comprehension of the food sales industry yields plans that incorporate solid recommendations as well as interesting, integrated media.
20 years later, KFA has touched on all kinds of brands across all kinds of categories. And can leverage our capabilities to create real advantages for businesses – from awareness to action.
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